The Great Good

We recently finished work on a promotional film for 23red. They needed a short film to communicate their beliefs ‘that businesses need to be 'Good' to have a competitive advantage in today's competitive landscape'.

The creatives at 23red had a focused idea, a strong script and rough storyboards which we quickly fleshed out into an animatic, working out the timing and rhythm of the story. Directors garth+ginny designed the characters and the railroad driven landscapes taking the the story from storyboards to final film.

We hope you like it.