Fight For Everyone
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    'Fight For Everyone' - The Leisure Society | Music Promo
     
    A hand creates life on a little bluey-greeny planet, only things don't quite go as planned. Miniature animated destruction ensues in our music promo for the track Fight For Everyone.
     
    Persistent Peril were delighted to be approached by Full Time Hobby to direct a promo for double Ivor Novello nominees The Leisure Society.  After listening to the track we knew it had to be something a little bitter sweet.
     
    A ‘god like’ hand uses touch screen gestures, pinches and swipes to create a world. Utilising a bold, colourful and playful illustrative style, along with a mischievous sense of humour, the narrative unfolds as things don’t go according to plan.
     
    The animation was created frame by frame in flash, allowing for re-drawing and test animation quickly. After Effects was used to add little flourishes (like the school of fish).
     
    Client: Full Time Hobby & The Leisure Society 
    Taken from 'Alone Aboard the Ark’
    Direction: Persistent Peril
    Producer: Sam Bourner
    Animation: Garth Jones, Ginny Jones, Mark Billington & Emma Wakely
     
Description
Animated music promo for 'Fight For Everyone' by The Leisure Society.


A hand creates life on a little bluey-greeny planet, only things don't quite go as planned. Miniature animated destruction ensues.
Fields
Animation, Character Design, Film
Date
2013